{"id":2486,"date":"2022-05-26T07:00:19","date_gmt":"2022-05-26T07:00:19","guid":{"rendered":"https:\/\/www.qinprinting.com\/blog\/?p=2486"},"modified":"2026-01-08T16:21:30","modified_gmt":"2026-01-08T08:21:30","slug":"selling-calendars-online","status":"publish","type":"post","link":"https:\/\/www.qinprinting.com\/blog\/selling-calendars-online\/","title":{"rendered":"How to Start a Business Selling Calendars Online"},"content":{"rendered":"\t\t
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As one of the world's only international offset printers with a focus on helping independent creatives and small enterprises grow, we've created a complete guide to starting your own profitable custom calendar business from home<\/p>\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"How\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Calendar Printed by\u00a0QinPrinting<\/a><\/i><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Do calendars sell well?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Before we go any further, this is the question we need to answer. Because it’s much easier to fit into an already thriving market than it is to create a new one. According to a study conducted by The Business Research Group<\/a> published in August 2024, sales of printed wall calendars in the USA and globally are increasing annually and are predicted to continue growing. They’re expected to be raking in $999 million a year worldwide by 2032. And that’s just wall calendars! So yes, they sell all right.<\/p>

In fact, there’s never been a better time to\u00a0start a business selling calendars online<\/strong>. It seems that even in the age of the smartphone and the digital organizer, people still love to have a\u00a0printed calendar<\/a>\u00a0on the office wall, in the kitchen, or on their desk. Printed calendars are beautiful, functional, easy to use, portable, and can be themed to your artistic sensibilities, corporate identity, interests, and personal taste.<\/p>

Aside from companies who use them as\u00a0effective marketing<\/a>\u00a0and promotional tools, they are still popular seasonal gifts\u200a\u2014\u200asales spike at the beginning of spring, summer, fall, and winter, and at Christmas, Easter, and Thanksgiving, for example\u200a\u2014\u200aand, of course, while they last a year, customers need a new one annually at least, so repeat-buying is common in the calendar market.<\/p>

If you want to start a business selling calendars online, take a quick look on Amazon and search for calendars; you’ll see that the top sellers\u200a\u2014\u200aand there are a lot of them!\u200a\u2014\u200ahave sales ranks of between 10 and 100. What that means is that they’re selling, on average, 1,000+ copies per day. I don’t need to give you long to do the math for you to realize that calendars not only sell well in the online store, but they sell\u00a0very<\/em>\u00a0well! Even a fraction of those sales could give you a handy second income.<\/p>

That said, you should remember that you’ve no guarantee of reaching the bestseller ranks and even if you do, it may take months or even years of effort, marketing and trying out new designs to see what sells and what doesn’t. But what else do you expect? If you’re in this game as a “get rich quick scheme”, you should think again. When you start a business selling calendars online, it’s a genuine enterprise, and it takes time to develop.<\/p>

Of course, you could get lucky! But relying on luck doesn’t make good business sense, does it? More reliable and proven ways of starting a successful calendar business exist, and we’ll go through them in just a second. How much effort you put in, how much time, and the rewards you reap are intimately related. As with any freelance enterprise, the more you work, and the smarter you work, the more you make. That’s the simple equation.<\/p>

But one of the lovely things about your own online calendar business is that it’s up to you to decide your level of ambition. You could handcraft each individual calendar to sell as unique pieces on Etsy and maybe bring home a couple hundred extra dollars a year for a special treat during the holidays. Or you could develop a range of custom printed calendar lines, repeat-test your market and sales funnels, and sell them in the tens of thousands through a dozen channels worldwide and maybe even become a millionaire. Most will be happy with something in between.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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How to start a business selling calendars online<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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You may be asking yourself, “Okay, I’m ready to start a business selling calendars online, but\u00a0how<\/em>\u00a0do I start a calendar business?” The answer is, much as you start any other. But the details will depend on the scale of your operation.<\/p>

If you want to make and sell handcrafted calendars at local fairs or online via stores like Etsy and you expect only to make “pocket money” profits, you don’t need to do anything other than get started. But if you’re planning to make a full or part time income, then you need to do a bit more preparation. Here are the basics of what you need to do, step-by-step, to start selling calendars online for profit.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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1. Start with market research<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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The first step in business preparations is to research the market. This has two aspects to it. One, you need to research consumer behavior. And two, you must research your core competitors.<\/p>

To research consumer behavior, find out who buys calendars, how often, how much they spend, what kind of calendars sell best, where most people buy them, and so on. So, if nobody buys abstract art calendars, but wildlife photo calendars are very popular, you have an idea of where to focus your efforts. Likewise, if printed calendar sales on Etsy are moderate, but on Amazon they’re high, you know which marketplace would be best for you to concentrate on. And maybe you’ll discover that while most calendars sell at under $10, there’s a market for special interest calendars that retail for up to $60, and you may want to ask yourself if there’s a niche in that market you could fill.<\/p>

Once you know who buys calendars, what kind, how much they pay, and where they buy them, you need to look at who’s producing and selling them. How much room is there in each niche within the market? What are other retailers doing well? What are they missing? How could you offer a better product, a more attractive price, or an improved service? The ideal when you start a business selling calendars online is to fit within existing market expectations, but add some unique offer or spin that makes your business stand out.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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2. Make a business plan<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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The next step to make sure your online calendar business gets off to a good start is to research and write a business plan. You’ll need this for yourself and also to show to the bank if you want to open a business account or borrow money to invest in your new enterprise. Your business plan should include:<\/p>